Privacy Policy
This Privacy Policy governs the manner in which Always Responsive Home Care collects, uses, maintains and discloses information collected from users (each, a "User") of the https://arhomecare.com website ("Site").
Personal identification information
We may collect personal identification information from Users in a variety of ways when they interact with our Site. This information may include name, email address, mailing address, and phone number. In accordance with data protection regulations (such as GDPR and CCPA), we only collect this information with your explicit consent. We retain personal data only for as long as necessary to fulfill the purposes for which it was collected. Users have the right to access, correct, or request deletion of their personal data. While Users may visit our Site anonymously, certain features may require personal information to function properly.
Non-personal identification information
We may collect non-personal identification information about Users whenever they interact with our Site. Non-personal identification information may include the browser name, the type of computer and technical information about Users means of connection to our Site, such as the operating system and the Internet service providers utilized and other similar information.
Web browser cookies and tracking technologies
Our Site uses cookies and similar tracking technologies to enhance User experience and analyze site usage. We use multiple analytics and advertising services including Google Analytics 4, Meta Pixel, and PostHog, each of which may set their own cookies and tracking technologies. We categorize cookies as: essential (necessary for basic site functionality), analytical (to understand site usage through our various analytics tools), and marketing (for personalized content and ad targeting). Upon your first visit, you'll see a cookie consent banner allowing you to accept or decline non-essential cookies. You can modify your browser settings to manage cookies, though this may impact certain Site functionalities and analytics features.
Analytics and Tracking Technologies
We use multiple analytics and tracking tools to understand how visitors interact with our Site and improve our services. These include Google Analytics 4 (GA4), Meta Pixel (formerly Facebook Pixel), and PostHog. Through these tools, we collect and process the following types of data:
Google Analytics 4 (GA4)
Google Analytics data collection
- Pages visited and time spent on site
- Demographics and interests data (when available through Google Signals)
- Cross-device tracking information for users signed into Google accounts
- Ad personalization data
- User behavior across sessions
- Geographic location (country/region level)
Meta Pixel
Meta Pixel data collection
- Page views and interactions
- Form submissions and conversions
- Button clicks and navigation patterns
- Meta ad campaign performance
- User journey and conversion path data
PostHog
PostHog data collection
- User interactions and event tracking
- Form submission analytics
- Feature usage patterns
- User flow and journey analysis
- Session recordings (if enabled)
- Technical performance data
This data is used to:
Data usage purposes
- Improve our Site performance and user experience
- Understand user behavior and preferences
- Optimize our marketing campaigns and ad targeting
- Measure conversion rates and form effectiveness
- Identify and fix technical issues
- Make data-driven decisions about our services
You can control your data collection preferences through:
Data control options
- Google's Ad Settings and Analytics opt-out browser add-on
- Meta's Ad Preferences and Privacy Settings
- Your browser's cookie and tracking settings
- Our cookie consent banner preferences
- Do Not Track browser settings
Data collected through these tools is processed in accordance with each platform's privacy policy:
How we use collected information
Always Responsive Home Care may collect and use Users personal information for the following purposes:
Information usage purposes
- To provide and maintain our Site services, including personalizing your user experience and ensuring proper functionality
- To analyze site usage through multiple analytics platforms (Google Analytics, Meta Pixel, and PostHog)
- To understand user behavior across devices and improve our marketing effectiveness
- To optimize our forms and conversion processes based on user interaction data
- To communicate with you about services, updates, and promotional offers you've opted to receive
- To measure and improve our advertising campaigns across different platforms
- To comply with legal obligations and enforce our terms of service
- To detect and prevent fraud or security incidents
How we protect your information
We implement industry-standard security measures to protect your personal information, including SSL encryption, secure data storage, and regular security assessments. Access to personal data is strictly limited to authorized personnel. In the unlikely event of a data breach, we will notify affected users and relevant authorities as required by applicable law. While we use commercially reasonable efforts to protect your data, no method of transmission over the Internet is 100% secure.
Sharing your personal information
We do not sell your personal information to third parties. However, we may share your data with trusted service providers who assist us in operating our website, conducting business, or servicing you. These may include cloud hosting providers, analytics services, payment processors, and email service providers. Any third-party service providers are contractually obligated to protect your information and can only use it for specified purposes. If your data is transferred internationally, we ensure appropriate safeguards are in place to protect your privacy rights.
Electronic newsletters
If a User decides to opt-in to our mailing list, they will receive emails that may include company news, updates, related product or service information, etc. If at any time the User would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email or User may contact us via our Site. We may use third party service providers to help us operate our business and the Site or administer activities on our behalf, such as sending out newsletters or surveys. We may share your information with these third parties for those limited purposes provided that you have given us your permission.
Third party websites
Users may find advertising or other content on our Site that link to the sites and services of our partners, suppliers, advertisers, sponsors, licencors and other third parties. We do not control the content or links that appear on these sites and are not responsible for the practices employed by websites linked to or from our Site. In addition, these sites or services, including their content and links, may be constantly changing. These sites and services may have their own privacy policies and customer service policies. Browsing and interaction on any other website, including websites which have a link to our Site, is subject to that website's own terms and policies.
Changes to this privacy policy
Always Responsive Home Care has the discretion to update this privacy policy at any time. When we do, we will post a notification on the main page of our Site and send you an email. We encourage Users to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this privacy policy periodically and become aware of modifications.
Your acceptance of these terms
By using this Site, you signify your acceptance of this policy. If you do not agree to this policy, please do not use our Site. Your continued use of the Site following the posting of changes to this policy will be deemed your acceptance of those changes. Privacy policy created by GeneratePrivacyPolicy.com
Contacting us
If you have any questions about this Privacy Policy, the practices of this site, or your dealings with this site, please contact us.
This document was last updated on Feburary 15th, 2025
